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Privacy Policy

Last updated: July 15, 2026

El Guero 2 Salsa ("we", "us" and "our") operates elguero2salsa.com, including all related information, content, features, tools, products and services (the "Services"), in order to provide you, the customer, with a curated shopping experience. Our store is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect

"Personal information" means information that identifies or can reasonably be linked to you. Depending on how you interact with the Services, we may collect:

  • Contact details — your name, shipping and billing address, phone number, and email address.
  • Order and payment information — the items you view, add to cart, or purchase, along with transaction details and payment confirmation. Payments are processed securely by Shopify and its payment partners; we never see or store your full card number.
  • Account information — your username, password, and preferences, if you create an account.
  • Communications with us — information you include when you contact us, such as a customer support email or the order number and photos you send with a guarantee claim.
  • Device and usage information — information about your device, browser, network connection, IP address, and how you navigate the Services, collected automatically through cookies and similar technologies.

How We Collect It

  • Directly from you — when you place an order, sign up for our newsletter, create an account, or contact us.
  • Automatically — through cookies and similar technologies when you visit or use the Services.
  • From our service providers — such as Shopify, when they collect or process personal information on our behalf.

How We Use Your Personal Information

  • Providing the Services — processing your payments, fulfilling and shipping your orders, sending order confirmations and tracking updates, handling guarantee claims and refunds, remembering your preferences, and managing your account.
  • Marketing — sending promotional emails, such as our newsletter and discount codes, if you have opted in. You can unsubscribe at any time using the link included in every marketing email.
  • Security and fraud prevention — authenticating accounts, providing a secure checkout, and detecting, investigating, or taking action regarding possible fraudulent, illegal, or malicious activity.
  • Communicating with you — providing customer support and maintaining our business relationship with you.
  • Legal reasons — complying with applicable law, responding to valid legal process, and enforcing our terms and policies.

Cookies

Like most online stores, we use cookies and similar technologies. Some are necessary for the Services to work — for example, keeping items in your cart and completing checkout — while others help us understand how the store is used so we can improve it. You can manage cookies through your browser settings, but blocking some cookies may affect features such as the shopping cart.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy:

  • With Shopify, vendors, and other service providers who perform services on our behalf, such as payment processing, IT services, data analytics, customer support, cloud storage, and order fulfillment.
  • With shipping carriers (such as USPS or UPS), who receive your name and delivery address so your order can reach you.
  • When you direct, request, or otherwise consent to our disclosure of certain information.
  • To comply with legal obligations (including responding to subpoenas or similar requests), to enforce our terms and policies, to protect or defend the Services and the rights of our users or others, or in connection with a business transaction such as a merger.

We do not sell your personal information.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside, in order to provide services to you. To learn more about how Shopify uses your personal information, visit the Shopify Consumer Privacy Policy. Depending on where you live, you may also exercise certain rights over your information through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or platforms operated by third parties. We are not responsible for the privacy or security of those sites, so please review their policies and terms before providing any information to them.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, please contact us using the details below to request that it be deleted. We do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." We recommend that you do not use unsecure channels to send us sensitive or confidential information. We retain your personal information only as long as needed to provide you the Services, comply with our legal obligations, resolve disputes, and enforce our agreements and policies.

Your Rights and Choices

Depending on where you live — including if you are a California resident — you may have some or all of the following rights in relation to your personal information. These rights are not absolute and may apply only in certain circumstances:

  • Right to access / know — request access to the personal information we hold about you.
  • Right to delete — request that we delete personal information we maintain about you.
  • Right to correct — request that we correct inaccurate personal information.
  • Right of portability — receive a copy of your personal information and, in certain circumstances, request that we transfer it to a third party.
  • Managing marketing communications — opt out of promotional emails at any time using the unsubscribe link in those emails. If you opt out, we may still send you non-promotional emails, such as order confirmations.

You may exercise any of these rights by contacting us using the details below. We will not discriminate against you for exercising them. We may need to verify your identity before processing your request, as permitted or required by applicable law.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details below. Depending on where you live, you may also have the right to lodge a complaint with your local data protection or consumer protection authority.

International Transfers

Because the Services are hosted by Shopify, your personal information may be transferred, stored, and processed outside the state or country where you live, subject to safeguards required by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised policy on this page and update the "Last updated" date above.

Contact

Questions about our privacy practices, or want to exercise any of your rights? Reach us at:

El Guero 2 Salsa
sales@elguero2.com
2455 Otay Center Drive, Suite 114, San Diego, CA 92154
Phone: 619-755-9344

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